Data-driven business decisions

​Data-driven data decisions are decisions made based on metrics. For example it is possible to identify most sellable product, or most returnable product or a product that has a lot of visits, but it has only few sales.

Digital products can also have such metrics.

This information is useful to identify what is popular and what is not. This information also useful to identify quality issues with a physical product.

In addition to metrics, products may have rating and reviews from users. These are useful to learn about this product to other customers and the vendor that advertises these.

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